Our Academic Team
We are responsible for building careers and creating growth and development for all participants.
Mr Edwin Phua
Director, Senior Mentor
Edwin devotes himself to helping mature businesses and new "restaurantpreneurs" alike take their business to the next peak.
Mr Eyen Chew
Senior Mentor
His vast experience ranges from numerous F&B Concepts in Singapore, Thailand and Australia. Apart from operations, E-yen has ventured in F&B entrepreneurship as well as education.
Mr Joseph Chua
Assistant Director
Joseph is a skilful educator armed with more than 2 decades of teaching experience. His interest in F&B and coaching background is an added advantage to the team.
Dr James Mok
Senior Mentor
With more than 16 years of experience in business consulting, James has helped many F&B companies in their development of business strategy, franchising, and licensing systems as well as internationalisation.